Well instead of running just a general ad, the.
Well instead of running just a general ad, the keyword insertion tool will automatically implement your keywords (when searched) into the ad’s title and description.. For instance, let’s say that you have an ad group with 100 or so keywords in it (quite common really), and let’s also say that you only have one ad running in that same group. The keyword insertion tool is a small little tool that resides within every major PPC platform (Google Adwords, Yahoo! Search Marketing, and MSN adCenter), and its sole function is to automatically implement your individual keywords into your ad copy.
Original text search at: ystoreblog.com/blog/category/marketingpromotion/page/2/